BharatPe Signs As ICC Sponsor For Next 2 Years
Digital payments application BharatPe has become the official partner of ICC (International Cricket Council) till 2023. It will promote ICC across digital and broadcast platforms and execute in-venue brand activation at all ICC events till 2023. Major tournaments included World Test Championship (2021, 2023), Men’s T20 World Cup (2021, 2022), Women’s World Cup (2022), U19 Cricket World Cup (2022), Women’s T20 World Cup (2022), and Men’s Cricket World Cup (2023).