BARC Decides to Pause Ratings For News Channels
The Broadcast Audience Research Council (BARC) of India on October 15 announced that it will stop rating the channels that come under 'news genre' for a short period. The decision came after a number of news channels allegedly faked their Television Rating Points (TRP) which came to light owing to an investigation by the Mumbai police. The statement further read that this would apply to all Hindi, Regional, English and Business News channels… read-more
Tags: TV, Republic TV, TRP Scam, BARC, News
Courtesy: Brifly Exclusive
IPL: Tournament Opener Creates Record in Viewership
The Broadcast Audience Research Council (BARC) India has released the viewership statistics for September 19-25, revealing that the first match of IPL 13, between Mumbai Indians and Chennai Super Kings, created a record in viewership. According to BARC report, the match was viewed by 158 million people, a 21% spike, as compared to the viewership in 2019. Reportedly, the overall viewing time also has touched new heights with 11.2 billion… read-more
Tags: BARC, IPL, CSK v MI, Star Sports
Courtesy: Brifly Exclusive