Photo: Apk Monk
India Spends 200% More Time On Lock Screen: Report
A report titled 'What India consumes on its lock screen' has revealed that the country spent 200% more time on mobile lock screens for January 2020-January 2021. The report by InMobi's Glance has also stated that users unlock their smartphone 50 out of 70 times to view contents pushed on the lock screens. Moreover, users accessed the lock screen content mostly after dinner, and entertainment emerged as dominating content category.
Tags: Smartphones, content, marketing, Google Apps
Courtesy: Money control
Photo: Bloomberg Quint
Government Chooses SBI Capital and Deloitte to Kick-off LIC's IPO
To get the ball rolling for LIC's Initial Public Offering (IPO), India has appointed Deloitte Touche Tohmatsu India Ltd and SBI Capital Markets Ltd as advisors. According to sources, the bidding process for the valuation of Life Insurance Corporation (LIC) will soon get started. Reportedly, the firms appointed will advise the government on the capital structure and the financial statement of the LIC.
Tags: GENERAL INSURANCE, Sales, marketing, SBI
Courtesy: Business Line
Photo: Techno Sports
Country of Origin on Products to be Displayed on Amazon and Flipkart
The country of origin for the products marketed by the sellers on Amazon and Flipkart will now be listed as per government orders. The companies have asked the vendors to mention the country of origin, under the provisions of the Legal Metrology Act of 2009. However, questions have surfaced as to whether the country of origin of the marketplace should be listed or the wholesaler's.
Tags: Amazon India, Flipkart, business, marketing
Courtesy: Money Control
Representative Image
Diamond-studded Masks Popular in Wedding: Surat
A jewellery shop in Surat came up with a marketing strategy of selling diamond-studded masks especially for couples getting married amid lockdowns ranging between 1.5 to 5 Lakh, despite the rise in gold prices. Reportedly, most of the jewellery shop work force have returned to their hometowns due to pandemic. Recently, Shankar Kurade from Pune got himself a gold mask of worth Rs 2.89 Lakh
Tags: gold, Designer face masks , gold mask, marketing, Coronavirus
Courtesy: Live mint