Patanjali

BCCI has officially confirmed, Edu-tech company Unacademy has now shown interest in the rights of IPL's title sponsorship. Post the exit of Vivo, various Indian brands are in line for backing the IPL title sponsorship. Patanjali and Unacademy will now be competitors, and the sponsorship will go to the highest bidder. The other companies in the pipeline are Jio, Dream11 and Paytm.