Rediffusion to work with JJ Valaya.

Photo: Best Media Info

Rediffusion Announces Partnership With Fashion Brand JJ Valaya

India's largest independent ad agency known as Rediffusion to partner with the iconic brand JJ Valaya on August 23. JJ Valaya is famous for starting the style revolution for Modern India. The Maharani of Kapurthala also once acknowledged the brand saying, ''You are truly the future of the past". Rediffusion's managing director Sandeep Goyal said, ''We're excited to take the brand to the next level".

Mon, 23 Aug 2021 - 06:43 PM / by Brijesh Goswami

Tags: Rediffusion, JJ Valaya, Partnership, fashion

Courtesy: Afaqs

Shein designs

Photo: Instagram

Shein Accused Of Plagiarising 45 Designs of Fashion Designer Bailey Prado

Fashion brand, Shein has been allegedly accused of plagiarising 45 designs of knitwear designer Bailey Prado. Prado took to Instagram saying, “Now my designs, what has been my whole life for the last 3 years, is now sold to millions of Shein's consumers that will never know about me.” Several fashion designers voiced their opinion on how offensive it is to steal the designs of budding designers.

Thu, 19 Aug 2021 - 03:17 PM / by Vidhi Jhunjhunwala

Tags: fashion, shein, Small businesses, Brands, bailey prada

Sabyasachi Mukherjee, Indian Fashion Designer

Photo: Vogue India

H&MxSabyasachi's Collection Regarded As Over-Priced By Netizens

Mixed reactions of the netizens are being received regarding the collaboration between Indian designer Sabyasachi’s collaboration with H&M. Reportedly, the collections are termed as over-priced, as a cotton saree priced at Rs 9,999 was featured however, got sold out quickly. In response to the criticism, Mukherjee took to Instagram, saying, “Thousands of emails and messages later, I felt the need to address the disappointment a lot of you… read-more

Sat, 14 Aug 2021 - 09:22 PM / by Umang Bafna

Tags: Sabyasachi Mukherjee , H &M, fashion, collection

Courtesy: The Indian Express

goblincore fashion

Photo: Pinterest.com

"Goblincore"; Less Appreciated Nature Fashion On Rise

Sales of "Goblincore", the fashion trend that embraces chaos, dirt, and mud is not only thriving but has also dramatically increased this year. "Goblincore" began its journey sometime in the 2010s, but only started to gain recognition in the spring of 2019 and hit the mainstream in 2020 after being stumbled up due to the pandemic. Goblincore's rise is considered a sign of people developing a new perspective.

Fri, 30 Jul 2021 - 03:01 PM / by Balaji L

Tags: fashion, Increase, goblincore, fashion trend

Courtesy: The Guardian

Gen Z

Photo: Bing

Gen Z Brings Back Fashion That Was Once Popular In Early 2000s

In what can be called a resurgence of what used to be so cool in the early 2000s, the Gen Z kids are re-launching the iconic fashion trends of low-rise jeans, bucket hats, and more to this day's pop culture. Emma Rogue, who owns Rogue said that "my journey to becoming a vintage seller began with depop and has been a bastion of thrifting among Gen Z".

Mon, 26 Jul 2021 - 07:49 PM / by Manashaa Ganesan

Tags: Gen Z, fashion, Rogue, 2000 kids, low-rise jeans

Courtesy: NBC

World Of Mayu products.

Photo: worldofmayu.com

Indian Designers Use Food Waste For Sustainable Fashion

Overcoming the tag of ‘contributors of global waste and climate change’ Indian brands take sustainability route. Turning food waste into sustainable eco-friendly fashion, designers try to lessen the overall carbon emission. From the luxury brand ‘World Of Mayu’ using fish scales and pineapple leather, a vegan alternative of animal leather, into their products, Label Asha Gautam uses different agro-based farm and other waste items in their… read-more

Sat, 05 Jun 2021 - 07:32 PM / by Sohini Mandal

Tags: Sustainability, fashion, food, Waste management

Courtesy: Swirlster

Shanti Banaras

Photo: Shanti Banaras

Indian Fashion Brand Tells Trans Women's Stories Through Photo Campaign

Indian fashion label 'Shanti Banaras' has set an example by honouring inclusivity in its recent campaign, celebrating Trans women. The campaign named 'Akathya' features 8 trans women wearing the label's sarees, and shares the stories of their life trials and tribulations through pictures, captions, and videos. Regarding the initiative, the company said that it was "a call to action campaign where we salute the power that is the transgender… read-more

Tue, 30 Mar 2021 - 09:15 AM / by Neha Sanjeev

Tags: transgender rights, fashion, transgender activist, inclusivity

Courtesy: Indian Express

Satya Paul

Photo: The Indian Express

Renowned Fashion Designer Satya Paul Dies At 79

Renowned fashion designer and entrepreneur Satya Paul died on January 6 at Coimbatore's Isha Yoga Centre. The 79-year-old designer had suffered a stroke in December and was not in the best of health since then. He was seeking medical assistance in a hospital and later was moved to Isha Yoga Center. Satya Paul, the founder of eponymous fashion label, was known in the industry for revamping sarees.

Thu, 07 Jan 2021 - 02:47 PM / by Ashly Ann Varghese

Tags: Fashion Designer, fashion, Satya Paul, sarees

Courtesy: The Times Of India

Hindu deity lord ganesha on shorts

Photo : World Hindu News

Apparel Brand Jon Cotre Removes Ads Featuring Lord Ganesha On Shorts

After facing fierce criticism, the Brazilian fashion brand Jon Cotre has removed its ads, which featured Lord Ganesha on its unisex shorts. While apologizing, the firm's spokeswoman said, "Our intention was never to 'trivialize' or offend." Cotre took the decision after Suresh Reddy, India's ambassador in Brazil, explained the sensitivities related to the issue to the company's owner. Earlier, the issue surfaced after the ads were criticized… read-more

Wed, 25 Nov 2020 - 02:47 PM / by Richa Nigam

Tags: hindu deities, Indian Embassy, fashion, Brazil

Courtesy: Tribune India

Hindu deity lord ganesha on shorts

Photo: World Hindu News

Brazilian Apparel Brand Asked To Apologise For Hurting Hindu's Sentiments

For "deeply trivializing" the Hindu sentiments, a Brazilian fashion brand has been asked to remove the image of Lord Ganesha from its unisex apparel. US-based Hindu cleric Rajan Zed condemned the fashion brand for hurting devotee's emotions and demanded an apology. Besides, he said, “Clothing companies should not be in the business of religious appropriation, sacrilege and ridiculing entire communities.” However, the company has not responded… read-more

Sat, 21 Nov 2020 - 05:42 PM / by Richa Nigam

Tags: Lifestyle news, Fashion Designer, fashion, hindu deities

Courtesy: Hindustan times