Maldives Eyes To Boost Tourism, Launches Loyalty Program For Travellers
Maldives has launched a loyalty program, 'Maldives Border Miles', for tourists to rejuvenate tourism sector in the country. The program has three tiers - Gold, Silver and Bronze - and will assess tourists based on their number of visits and duration of stays. Reportedly, visits during special occasions will add bonus points to the tourists. Earlier, in July, Maldives eased restrictions for tourists, with various concessions.